Proraso
Proraso has been Italy's barbershop staple since 1948. Beard wash and classic shaving care with the signature Azur Lime and eucalyptus scents.
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Proraso Beard Wash
Vendor:ProrasoRegular price £15.00Regular price
About the house
The story of Proraso
- Founded
- 1948
- From
- Florence, Italy
- Known for
- Shaving cream, Azur Lime beard care
Proraso has been Italy's barbershop staple since 1948, when the Martelli family's Florence workshop created the eucalyptus and menthol shaving cream that still defines the brand. It remains family-run and still made in Italy.
How it's made
Traditional formulas, refined rather than reinvented. Natural ingredients such as eucalyptus oil, menthol and lime, made for the classic wet shave and the modern beard alike.